Privacy Policy

Last updated: February 2025

1. Introduction

Purisoft Water Solutions ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

By using our website and services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We collect several types of information for various purposes to provide and improve our service to you:

2.1 Personal Information

  • Contact information (name, email address, phone number, mailing address)
  • Account information if you create an account with us
  • Payment information when you make a purchase

2.2 Usage Information

  • Water usage data from our calculator tool
  • Service preferences and settings
  • Communication history with our team

2.3 Technical Information

  • IP address and browser information
  • Device information and identifiers
  • Cookies and similar tracking technologies

3. How We Use Your Information

We use the collected information for various purposes, including:

  • To provide and maintain our services
  • To notify you about changes to our services
  • To provide customer support and respond to inquiries
  • To process transactions and send related information
  • To provide you with news, special offers, and general information about our products
  • To monitor the usage of our services and detect technical issues

4. Information Sharing and Disclosure

We may share your personal information in the following situations:

  • With service providers who assist in our operations
  • To comply with legal obligations
  • To protect our rights, privacy, safety, or property
  • In connection with a business transfer or merger
  • With your consent or at your direction

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and store certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier.

These technologies are used for:

  • Keeping you signed in to our services
  • Understanding how you use our website
  • Remembering your preferences
  • Improving our services based on usage data

6. Third-Party Services

Our website integrates with third-party services including:

  • Google reCAPTCHA v3 for spam protection
  • Google Analytics for website analytics
  • Payment processors for transactions

These services have their own privacy policies and we recommend reviewing them. We do not control and are not responsible for the privacy practices of these third parties.

7. Data Security

The security of your data is important to us. We implement appropriate technical and organizational measures to protect your personal information, including:

  • SSL/TLS encryption for data transmission
  • Secure data storage with encryption at rest
  • Regular security assessments and updates
  • Access controls and authentication measures
  • Employee training on data protection

8. Your Rights and Choices

You have certain rights regarding your personal information:

  • Access your personal information
  • Correct inaccurate or incomplete information
  • Request deletion of your information
  • Object to certain processing of your information
  • Withdraw consent where processing is based on consent
  • Receive your information in a portable format

To exercise these rights, please contact us using the information provided below.

9. Children's Privacy

Our services are not intended for use by children under the age of 13. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions about this Privacy Policy or our practices, please contact us:

  • Email: info@purisoftwater.com
  • Phone: Barrie (705) 331-1813 | Waterloo (519) 623-3222

12. Disclaimer of Liability

While we take reasonable measures to protect your personal information when you submit it through our contact forms, no method of transmission over the Internet is 100% secure. By using our website and contact forms, you acknowledge and accept these inherent risks.

13. Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of Ontario, Canada. Any disputes relating to this policy will be subject to the exclusive jurisdiction of the courts of Ontario, Canada.

Note: This privacy policy was last updated in February 2025. We recommend reviewing it periodically for any changes that may affect your rights and choices.